Wednesday, May 03, 2006

Is there a way to milk Social networks

Social network - Wikipedia, the free encyclopedia: "A social network is a social structure made of nodes which are generally individuals or organizations. It indicates the ways in which they are connected through various social familiarities ranging from casual acquaintance to close familial bonds. The term was first coined in 1954 by J. A. Barnes (in: Class and Committees in a Norwegian Island Parish, 'Human Relations'). The maximum size of social networks tends to be around 150 people and the average size around 124 (Hill and Dunbar, 2002)."

Tonight, after a VLAB planning meeting where we pitched the idea of a systematic innovation talk, a guy came to me and suggested an interesting problem to solve: "How to monetize a social network?". He also mentioned that the value of ads on social networking sites are ten times less than of those generated by Google search.
A good entry point into a problem space.

No comments: