I use this blog to gather information and thoughts about invention and innovation, the subjects I've been teaching at Stanford University Continuing Studies Program since 2005.
The current course is Principles of Invention and Innovation (Summer '17).
Our book "Scalable Innovation" is now available on Amazon http://www.amazon.com/Scalable-Innovation-Inventors-Entrepreneurs-Professionals/dp/1466590971/
Contacts in the U.S. tell us Apple is approaching book publishers with a very attractive proposal for distributing their content," Reiner wrote in a note to clients today. "Apple will split revenue 30/70 (Apple/publisher); give the same deal to all comers; and not request exclusivity. We believe the typical Kindle/publisher split is 50/50, rising to 30/70 if Kindle is given ebook exclusivity.
While Amazon built a whole new distribution system, for Apple ebooks will be just another content type on iTunes. Brilliant!
tags: payload, distribution, apple, book, information, system, control point