Tuesday, February 21, 2017

Stanford CSP, BUS 152 - Session 5, Quiz 1

Background: A major shift in business and technology strategy (aka pivot) seems to be inevitable during the life time of both startups and large companies. The change requires the team to make critical decisions under conditions of uncertainty.



Please listen to the podcast above and answer the following Questions:

1. Why LoudCloud was too early to the market? What were the key decisions for LoudCloud/Opsware in executing a pivot?

2. Did Lytro develop a new technology? Please describe briefly its pivot in terms of the 4Q diagram covered during our Session 4 (Feb 13, 2017). Using the same terms, describe the team's original mistake.

3. (Optional). Imagine that you are the CEO of Twitter. Your user base and revenues are not growing fast enough to compete with Facebook and Snapchat. You have $1B and 2 years to execute a pivot. Describe your key decisions and reasoning behind them.

tags: bus152, quiz, 4q diagram,

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