Mobile gaming is the wide-open battleground of the entertainment industry. While Zynga dominates social and big publishers rule console games, the global smartphone game market is up for grabs. Since there are potentially billions of users in this market, mobile gaming could become the largest game market of them all. Who will win it?
Answer: Apple. They get 25-30% of revenue from every game sold with 0% in R&D costs.
tags: games, mobile, business, model, information, payload, deontic
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