Sunday, February 12, 2012

Ripping off, the Down Under edition.

Quickflix, a company that copied Netflix business model lock, stock and barrel is getting a $10M investment from HBO.
Feb 7, 2012. VBeat -- Quickflix is one of the largest streaming and physical (DVD and Blu-ray) video rental services in Australia. The company’s streaming video-on-demand subscription service is integrated into a variety of devices, such as Smart TVs, Playstation 3, Blu-ray players, and select Android-based mobile devices. Quickflix customers have access movie and television content from Sony Pictures, Warner Brothers, NBCUniversal, HBO, and others. The company reported having over 94,000 paying subscribers and $4.3 million in revenue for Q4 2011.
Quickflix envelope

 Netflix envelope

Ripping off somebody else's idea seems to be a perfectly good way to succeed in business.

tags: innovation, payload, distribution

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