Thursday, December 05, 2013

Social Networking is the new TV, only much better

A study of new mothers shows that social networking has a strong positive effect on their well-being:
On average, mothers were 27 years old (SD = 5.15) and infants were 7.90 months old (SD = 5.21). All mothers had access to the Internet in their home. New mothers spent approximately 3 hours on the computer each day, with most of this time spent on the Internet. Findings suggested that frequency of blogging predicted feelings of connection to extended family and friends which then predicted perceptions of social support. This in turn predicted maternal well-being, as measured by marital satisfaction, couple conflict, parenting stress, and depression. In sum, blogging may improve new mothers’ well-being, as they feel more connected to the world outside their home through the Internet.
Source: Brandon T. McDaniel • Sarah M. Coyne • Erin K. Holmes. New Mothers and Media Use: Associations Between Blogging, Social Networking, and Maternal Well-Being. DOI 10.1007/s10995-011-0918-2
 
Another study of random 79 undegrads shows that:
In Experiment 2, those who focused on their Facebook page scored significantly higher in general self-esteem, but not narcissism, than a control group.
Across both experiments we found consistent evidence that narcissists reported having more ‘‘friends’’ on the SNSs. Partici- pants with higher NPI scores reported having more friends and more page views on MySpace and reported having more friends on Facebook.  

 The paper also notes that the new generation of students is quite different from the general population
 A recent Pew Research Center survey found that, com- pared to 20 other countries, rates of SNSs usage in America were among the highest (Pew Research Center, 2011). Among Americans, 80% of respondents aged 18–29 used SNSs (compared to 62% of those aged 30–49 and 26% of those 50 and older) and that 61% of users had college degrees, indicating that SNSs users are dis- proportionately young, educated adults. 

Looks like SNSs provide opportunities to improve social well-being by starring in one's own show.

tags: network, social, information, graph, research, science, book, facebook

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